Welcome
This newsletter is designed for people working in technology: engineers, engineering managers, technical leaders, and anyone who wants to better understand how the industry operates from the inside, especially in Spain and across Europe.
It is written by João Alves, an engineer and manager who has worked at Schibsted (now Vend), FREE NOW, Adevinta, and other startups. Everything you will find here is based on real-world experience, conversations with industry professionals, and independent analysis.
Because I’m not very consistent, you can find older articles in:
Subscribe to access the newsletter and the full archive.
What can you expect?
As you can see from my blog stats, I’m not the most consistent writer. That is, in part, because I tend to prefer sprints over marathons and because my brain is wired that way. I’m trying to change that and force myself to push content out there. You can expect:
Articles about software engineering, tech leadership, and engineering management. I’m currently writing a series for Tech Leads, paired with a book. So far, I’ve written two pieces in English:
I’m a Tech Lead, and nobody listens to me. What should I do?
Coming soon: “Operational Excellence, the Tech Leads’ lever”
Startups and how they operate
Processes, culture, and productivity in engineering teams
Important trends in the technology industry
I’m not committing to an exact number of articles yearly.
An independent voice
No advertising, no sponsorships, no hidden interests. Every analysis or recommendation is made with complete transparency.
Why do you have also a Spanish Blog?
I have a lot of people that prefer to read in Spanish and spear brain CPU cycles for other stuff. Atop that, there I offer a different experience with “El doble clic” (The double click), a weekly newsletter, sharing articles focused on engineering across Spain and Europe, and a weekly article in Spanish.
Sometimes the articles will be a translation one way or the other. But I’m trying to keep original content in both.
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You can join for free to receive my articles, or support the project with a paid subscription if you want access to additional content in the future.
